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Workshop: Social Media – Navigating Negativity

Navigating Negativity: What to do When Things go Wrong- WS 106- Thursday, Aug 9

WS 106, Thursday, August 9: 9am -12 pm

$60.00

Social media and the internet in general have allowed us to grow our audiences and amplify our message; these tools have allowed us to connect with customers and community members in real-time.

But what happens when things go wrong? When a complaint goes viral? When what is perceived is not the truth?

Don’t let these “what-ifs” prevent you from harnessing the power of social channels, though. This session will share proactive tips on how to prevent social media push-back (such as establishing monitoring procedures), and dive into what to do in scenarios of varying degrees of crisis and sensitivity, from a one-star review to a negative news story.

REGISTER NOW

Details

Date:
August 9
Time:
9:00 am - 12:00 pm
Cost:
$60
Event Categories:
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Website:
http://engage.pcad.edu/ce-workshops

Venue

Pennsylvania College of Art & Design
204 N Prince St
Lancaster, PA 17603 United States
Phone:
7173967833
Website:
pcad.edu